LIVCK brand kit · October 2026
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LOGO
- Standard: navy #0F192A and green #00E091 on light backgrounds.
- Negative: white and green on navy or black.
- One colour, navy or white, where only one colour works.
- With .cloud only where the product itself is meant.
- Never stretch, rotate, recolour, add effects or rebuild it with a font.

CLEAR SPACE AND SIZE
- Keep x free on all sides, x = half the height of the wordmark.
- Wordmark at least 16 px tall (print 5 mm), mark 16 px (print 4 mm).

COLOURS
- LIVCK Green  #00E091   RGB 0 224 145
- LIVCK Navy   #0F192A   RGB 15 25 42
- White        #FFFFFF   RGB 255 255 255
- Never use green as text colour on white (1.7 : 1). Text on green is dark.

TYPEFACES
- Plus Jakarta Sans, Google Fonts, SIL Open Font License 1.1
- Geist Mono for numbers and code, Google Fonts, SIL Open Font License 1.1

LIVI
- Never cover or crop the antenna. One state per view.
- Always the whole figure, round and scaled proportionally. At least 24 px tall.

SPELLING
- LIVCK, LIVCK Cloud, LIVI. Always in capitals, no hyphen.

Questions: support@livck.com
